About Us

At Route 70 Apparel, we’re more than just a clothing brand — we’re a lifestyle inspired by the open road, small towns, and the rugged beauty of everyday adventure. Born from the heart of America, Route 70 represents freedom, hard work, and the spirit of pushing forward no matter where the road leads.

Whether you’re chasing sunsets, hitting the trails, or just living life your way, our apparel is built for comfort, durability, and authenticity. Every piece we create blends laid-back style with a touch of grit — because we believe what you wear should tell your story.

This is clothing for the bold, the grounded, and those who aren’t afraid to take the long way home.

Welcome to Route 70 Apparel.

Wear the journey.